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Clay

AI go-to-market platform — data enrichment from 75+ sources with personalized outreach.

4.4(external rating)
#549 in Marketing#889 in Business & Analytics
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Paid🪟 Web
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About Clay

Clay is an AI data enrichment and outreach platform for go-to-market teams. It pulls data from 75+ sources, uses AI to craft personalized messages, and automates lead research, scoring, and outbound campaigns.

Key Features

data enrichment
ai personalization
lead scoring
multi source data
outbound automation

💰 Pricing

Paid

Starter at $149/month. Explorer at $349/month. Pro at $800/month.

Starter$10-30/mo

Essential features for individuals

Professional$30-100/mo

Advanced features, higher limits, priority support

EnterpriseCustom

Custom solutions, dedicated support, SLA

Frequently Asked Questions

How much does Clay cost?
Clay is a paid tool. Starter at $149/month. Explorer at $349/month. Pro at $800/month.
What is Clay used for?
Clay is primarily used for Marketing, Business & Analytics. AI go-to-market platform — data enrichment from 75+ sources with personalized outreach.
What platforms does Clay work on?
Clay is available on Web.
What are the best alternatives to Clay?
Top alternatives to Clay include Canva, Autodesk Fusion 360, Samsara. These tools offer similar functionality and may suit different budgets or workflows.

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Questions & Answers

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📊 Comparison vs Alternatives

Feature
Clay logoClay
PricingPaidFreemiumFreemiumEnterprise
Rating⭐ 4.4⭐ 4.7⭐ 4.7⭐ 4.5
Free Tier
Popularity
18%
97%
82%
82%

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Quick Stats

Rating
4.4
ReviewsExternal data
Marketing#549
Business & Analytics#889
PricingPaid
Popularity
18%

Try Clay

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Last updated: 2026-03-28·Claim this listing
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